文旅融合背景下紅色體育旅游發(fā)展研究

【中圖分類號】G812 【文獻(xiàn)標(biāo)識碼】A 【文章編號】2095-2813（2025）23-0060-04

[Abstract] Red sports tourism hasachieved the integration ofred culture with the sports tourism industry，emerging asanewbusinessmodel.Currently，China'sredsportstourismfacessveral isses，including insuficentatractienes of tourist products，urgent optimizationof development environment，lack of professional talent resources，and need to strengthen departmental cooperation.Based on this，this paper employs the methods of literature review and theoretical analysis to examine various isues and focuses on creating distinctive tourism products to enhance their atractiveness; It strengthens environmental construction to optimize the development environment for red sports tourism; It strengthens thecultivationof professional talentto provide intellectual support for the developmentofred spoits tourism; Itstrengthensdepartmentalcollboration to establishacoordinated development mechanismforred sports tourismand propose strategies fortheintegrateddevelopmentofredsports tourism，inorder tooferpractical references for the development of red sports tourism in various regions.

[Keywords] Integrationof culture and tourism;Red culture;Red sports tourism; Integrated development

黨的十八大報(bào)告指出，要把紅色資源利用好、把紅色傳統(tǒng)發(fā)揚(yáng)好、把紅色基因傳承好。（剩余6179字）