高職跨境電商專業(yè)學生職業(yè)道德素養(yǎng)培養(yǎng)對策研究

中圖分類號：G711

文獻標識碼：A DOI:10.16400/j.cnki.kjdk.2025.16.047

Research on Strategies for Cultivating Professional Ethics of Cross border E-commerce Majors in Vocational Colleges

ZHU Zhengyang

(Yiwu Industrial & Commercial College, Yiwu, Zhejiang )

AbstractWith the rapid development of global economic integration and digital economy,cross-border e-commerce has become an important engine to promote economic development.Therefore,cultivating and delivering talents with high-levelprofessonal ethicshas become animportanttask for vocationalcolleges.Thearticleexplores theconotation, importance，and problems ofcultivating the profesional ethics of students majoring in cross-border e-commerce in vocational coleges. It proposes measures such as strengthening curriculum construction,enhancing teaching staf,and integrating socialresources toenhancestudents'professional ethicsand promote theoptimizationandimprovementof the vocational ethics education system for cross-border e-commerce majors in vocational colleges.

Keywordshigher vocational education; cross-border e-commerce; professional ethical qualities

??2023 年度中國跨境電商市場數(shù)據(jù)報告》中的數(shù)據(jù)顯示，2023年國內(nèi)跨境電商市場規(guī)模達16.85萬億元，較2022年的15.7萬億元同比增長 7.32%[1] 。（剩余5032字）